work / yellow-card
Yellow Card
A Yellow Card fintech landing — 24/7, a glass AMED BAKULY card, +700K users, and a DIGITAL BANKING badge on a purple-to-yellow field.
- Role
- Web designer / UI
- Type
- Web · Startup pages
- Year
- 2025
Challenge
A fintech landing has seconds to look like money you would actually hold. Yellow Card needed heat, a named card, and a user count — without collapsing into another purple gradient template.
Approach
24/7 sits above the line. Empowering Financial Freedom Through Technology is the promise. The lime glass card is the product: AMED BAKULY, 58 6709 8274 9876, 08/29. Avatars plus +700K Active Users Across the World do the proof. DIGITAL BANKING is the badge in the corner.
Design
Purple into green into yellow. White type, yellow for 24/7, a purple Get Started Today. The Y mark is three overlapping planes. Portraits sit in rounded tiles; the card floats with glassmorphism so it reads as an object, not a rectangle.
Execution
Nav is company, products, services, help center. Copy stays short: cutting-edge technology and personalized solutions. The card, the people and the count share one hero so nothing has to scroll to be believed.
Fintech web lives or dies on whether the card looks real. If the name on it could be yours, the rest of the page can stay quiet.