Neurodesign: How Psychology Shapes Better Digital Experiences

Mohamed’s series opener on Medium. He treats neurodesign as psychology and cognitive science applied to screens: the reason some layouts feel natural is that they match how people already see, decide, and move — not because the interface was decorated until it looked expensive.

The piece is written from the overlap he actually lives in — design practice on one side, psychology study on the other. It sets up the later essay on principles, and it is the right place to start if you want the argument before the toolkit.

The full introduction, with the examples he uses to make the idea concrete, lives on Medium.